Category: Marketing

On Ad Salespeople & Yahoo

For the record, I used to sell advertising. It is a tough, thankless job and people feel shockingly free to treat you with a complete lack of respect (FYI: It’s also pretty damned lucrative; they’re not in it for the glory). As a former magazine editor, I worked with advertising salespeople and did everything within… Read more »

8.27.2014: I’m feeling so grown up.

I’m switching my random musings over to WordPress because posting with Go Daddy’s website builder is a pain in the butt. Pardon me if you’re rereading stuff.  I posted last month about the need to hire some help and renovate a hideous man cave to create a home office. I’ve done both! Meet Gemma Leghorn…. Read more »

7.14.2014: I made a marketing faux pas!

Realistically, the reason Kain DeFoe Communications exists is because business owners are too busy doing business to keep up on the marketing and social media updates they know they need to do. So I take care of it for them. You’d think that someone who is constantly harping about the importance of marketing and social media would realize when their own… Read more »